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Tin Box Used For Premium Cosmetics Packaging
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Packaging of Cosmetics
With the development of the society, the level of consumption has been greatly improved. People are paying more attention to the quality of their consumption, and they are willing to invest more spending on personal care products. Thus consumption upgrade drives packaging upgrade. Consumer’s first impression towards the brand is the packaging instead of the product itself. Therefore, packaging is very important for FMCG-cosmetics industry is more obvious. In the past 10 years, more and more cosmetics tin box packaging are used and appear in our daily life. Global brands such as Guerlain, Estee Lauder, L’Occitane are using tin box for packaging for their premium collection.
Cosmetics can help to improve our mood, enhance our appearance and boost our self-esteem.Therefore, besides the functions, quality and brand of products, the packaging of the product is also very important. Consumers will be attracted by beautiful packaging and impressed by the product.
Additionally, cosmetics is used to beautify the person. Consumers usually assume the packaging represents the products, if the packaging is not look nice, they will lose the confidence with the product. So, the packaging of cosmetics product is always demanding.
The packaging of cosmetics is more common in paper boxes, glass, plastic boxes, etc. In recent years, tin box packaging began to rise. Both global well-known brands such as LVMH, L'Oréal, Estée Lauder, L'Occitane, P&G, and domestic Chinese famous brands such as Perfect Diary, Florasis, Herborist, etc are using tin box packaging. Their cosmetics tin box range of products cover lipstick, perfume, eye shadow, cream, powder, and discharge makeup, etc.
Tin Box Used For Premium Cosmetics
Tin box is malleable. We can print exquisite patterns on the tinplate and also can highlight the design of cosmetics by exciting embossing / debossing technology.
Nowadays, you can choose shiny tinplate for cosmetic tin box, because it can make tin box look brighter, more upmarket. Shiny tinplate has been widely used in cosmetic tin box packaging.
Under the influence of pandemic, cosmetics consumption has been going down. However, with the rise of online celebrity and live streaming, national fashion style and China local brands of cosmetics have been more and more popular with young people. At the same time, the packaging design also emphasizes and highlights cultural genes of its own brand. Florasis is one of the representative brands. It’s remarkable that Florasis has cooperated with us to create an exquisite cosmetic tin box. It is based on the oriental embossing technology, and imitates the screen of traditional Chinese characteristics to make its unique design. In a word, through the exquisite printing, oriental embossing technology and screen design, the cosmetics tin box with unique classical screen elements is created.
Tin Box - Environmentally Friendly Packaging
There are three reasons to choose tin box packaging other than other packaging. Firstly, tin box is relatively resistant to falling, therefore, it can protect cosmetics well. Secondly, the larger tin box can be used twice as a storage box after being used, and it has a long service life in the dry household environment. Thirdly, tin box is with very high recycling rate, even if it is discarded, the tin box won’t bring an environmental pollution.
Now, the application scope of tin box packaging needs to be re-recognized and defined. It can be used not only for biscuits and tea, but also for more value-added and high-end industries.
Keyword:
cosmetics tin box,decorative tin box,creative tin packaging
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